Goals

Short Term
  • Invest $10 million in organizations that share Hbc’s three areas of strategic focus
  • Register 21,000 participants in the 2008 Hbc Run for Canada to raise $2 million
  • Increase participation in the Bay’s “Giving Day” to enable thousands of not-for-profit and charitable organizations to raise over $250,000
  • Increase funding for Hbc’s “Local History Grant” program from $50,000 to $100,000
  • Launch payroll deduction program for all Hbc associates with funds going to Hbc Foundation

Long Term
  • Raise $20 million for Canadian athletes by 2012
  • Increase Hbc Run for Canada participants to 50,000 by 2010
  • Continue to invest $10 million in three strategic focus areas